Culinary and Cultural Travel Bookings in the Chinese Mainland Surge Ahead of Spring Festival

As the countdown to the Spring Festival continues, the Chinese mainland is witnessing a remarkable surge in advance bookings for cultural and culinary travel experiences.

Data from Meituan and Dianping, two of the region's leading review and rating platforms, reveal an impressive sevenfold increase in travel-related bookings compared to the same period last year.

This significant uptick highlights the growing interest among travelers in immersing themselves in the rich cultural and gastronomic offerings that the Chinese mainland has to offer during the festive season.

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