Italy's bicycle market is on the fast lane to a 60 percent growth by 2026, signaling a major shift towards sustainable transport in the country. However, in the heart of the capital, Rome, motorists are pushing back against initiatives encouraging the switch from cars and scooters to bicycles.
The mayor of Rome is taking cues from other leading European cities, aiming to reduce pollution and enhance the health of its residents by promoting cycling. Embracing bicycles over traditional motor vehicles not only shrinks individual carbon footprints but also contributes to better air quality and smoother traffic flow in the bustling city.
Despite these efforts, the adoption rate of bicycles as a primary mode of transport in Italy remains low, with less than five percent of Italians currently relying on bikes for their daily commute. This stands in stark contrast to the Netherlands, where 41 percent of the population uses bicycles regularly.
The reluctance among Roman drivers highlights the challenges faced in transforming urban mobility habits. Balancing the push for environmental sustainability with the preferences of local motorists will be crucial for the success of Rome's green initiatives.
Reference(s):
Italy's bicycle market set to grow by 60% – but drivers resist in Rome
cgtn.com
