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China’s Tourism Soars: 130% Increase in Foreign Visitors Highlights Successful Opening-Up

China is experiencing a remarkable surge in tourism, with international visitor numbers increasing by approximately 130% year-on-year to reach 17.25 million in the first seven months of this year. Additionally, cross-border travels have soared by 62.34% compared to the same period last year, totaling 341 million trips.

This significant growth underscores the effectiveness of China’s high-level opening-up policies and the resilience of its tourism industry. The Chinese government has implemented over 110 measures to simplify the entry process for foreign travelers, including optimized visa exemptions and streamlined visa-on-arrival services across numerous ports and cities.

Travelers are drawn to China not only for its rich cultural heritage and scenic landscapes but also for its sustainable infrastructure, robust economy, and high-quality living standards. The country offers hassle-free travel experiences, modern accommodations, vibrant city life, and a diverse culinary scene, all supported by advanced technology and reliable transportation networks.

China's commitment to fostering a welcoming environment for international visitors is evident in its continuous reforms and strategic master plans aimed at boosting the tourism sector. These initiatives have enhanced international trust, facilitated economic and cultural exchanges, and attracted both tourists and business investors.

Foreign visitors are now spending around 3,500 yuan (approximately $491) daily on average, contributing to an estimated over 100 billion yuan in consumption. This influx of tourists is not only revitalizing China’s economy but also showcasing the nation’s transparency, innovation, and commitment to safety and stability.

As China continues to open its doors wider, it remains a top destination for global travelers seeking authentic experiences, economic opportunities, and the unique blend of tradition and modernity that the country offers.

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