At the recent China-Germany (China-Europe) Hidden Champions Forum 2025 in Beijing, European industry leaders highlighted the importance of deeper investment and collaboration in the market of the Chinese mainland.
"Hidden Champions" are specialized small and medium-sized enterprises (SMEs) that lead the global market in specific niches while remaining largely under the media radar. Out of 2,734 Hidden Champions worldwide, the vast majority are based in Europe, with over 1,300 calling Germany home.
Key forum takeaways:
- Market Potential: The Chinese mainland's vast market presents growth opportunities for specialized SMEs.
- Strategic Partnerships: Firms are exploring joint ventures and local alliances to strengthen their presence.
- Collaborative Innovation: Participants stressed the value of technology cooperation and local adaptation to meet market needs.
By leveraging their niche expertise—from precision engineering to bespoke services—European Hidden Champions aim to deepen their ties with the Chinese mainland. Experts note that on-the-ground partnerships and cultural understanding will be essential for sustainable expansion.
For entrepreneurs, tech enthusiasts, and thought leaders, this forum shines a light on how specialized SMEs can punch above their weight in a global economy driven by collaboration and innovation.
Reference(s):
Europe's 'hidden champions' eye deeper Chinese market presence
cgtn.com