From Box Office to Stage: Nezha’s Cultural Reign Continues
After dominating theaters as China’s highest-grossing animated film, the mythic hero Nezha leaped from screens to the spotlight at China Media Group’s 2025 Lantern Festival Gala. Singer Da Zhangwei and voice actress Lyu Yanting joined forces with a troupe of young performers, blending electrifying dance and music to celebrate the festival’s themes of renewal and unity.
A Lunar Finale with Global Appeal
Marking the end of Spring Festival celebrations on February 12, the gala showcased how ancient legends like Nezha—a deity known for challenging destiny—resonate in modern storytelling. The performance underscored China’s cultural soft power, with 30 million social media impressions logged globally during the broadcast, trending across G20 nations.
Tradition Meets Trend
As digital nomads and young global citizens increasingly seek immersive cultural experiences, events like CMG’s gala highlight how traditional festivals evolve through technology-driven performances. The Lantern Festival’s focus on community and light now echoes in virtual spaces, creating new bridges between heritage and Gen Z audiences.
Reference(s):
cgtn.com
