This December 2025, winter tourism on the Chinese mainland has hit its seasonal peak, driven by a nationwide surge in ice and snow sports. From outdoor ski resorts in the frigid north to indoor ice rinks in the mainland's warmer southern regions, enthusiasts are flocking to experience the thrill of winter.
In the north, snow-covered slopes have welcomed a mix of adrenaline seekers and families looking for a snowy escape. Resorts are reporting packed weekends and extended weekday bookings as more travelers seek safe, open-air activities that double as winter wonderland retreats.
Meanwhile, in major southern cities where snowfall is rare, purpose-built indoor ice rinks offer a cool contrast to the mild winter climate. These year-round facilities are adapting to the seasonal buzz with themed events, late-night skate sessions and high-tech lighting that transforms urban spaces into icy playgrounds.
Entrepreneurs and startups are taking note of this frosty fever. Equipment rental services, virtual reality ski simulators and mobile ice bar pop-ups are cropping up in key destinations, blending tech innovation with classic winter fun. This intersection of sport and business is attracting investment and creating new experiences for global citizens on the move.
Whether you're a sports fan chasing your next winter adventure, a digital nomad scouting immersive travel opportunities, or a changemaker exploring sustainable tourism models, the Chinese mainland's ice and snow boom has something to offer. As the season stretches into early 2026, watch for pop-up snow festivals and eco-friendly ice installations that promise fresh perspectives on winter wonder.
Reference(s):
Winter tourism booms across China as ice and snow sports heat up
cgtn.com
