Beijing’s cutting-edge immersive museum, teamLab Massless, has been selected as one of the inaugural 42 immersive smart tourism experience spaces to receive prioritized development efforts. This recognition by China's Ministry of Culture and Tourism underscores teamLab Massless's unique integration of art, science, technology, and innovation, positioning it as a leading destination for both locals and international visitors.
Since its opening, teamLab Massless has been the host of numerous high-profile events that showcase its avant-garde approach to immersive experiences. In August 2023, the museum debuted the immersive music concert “Once Dream of Massless,” which masterfully blended traditional music with contemporary digital art. Set within a towering 11-meter-high, over 10,000-square-meter 3D space, the concert took audiences on a mesmerizing journey through a harmonious mix of sensory elements.
As part of the smart tourism initiative, teamLab Massless is set to further enhance its offerings, leveraging advanced technologies to create even more engaging and interactive experiences. This development effort aims to attract a broader audience, including tech enthusiasts, young global citizens, and travelers seeking innovative cultural experiences.
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An immersive museum in Beijing given priority development efforts
cgtn.com
