Youshen, a colorful traditional folk custom from southeastern China, is lighting up online conversations and winning the hearts of young people across the nation.
Rooted in the rural provinces of Fujian and Guangdong, Youshen, which literally translates to “Wandering Gods,” boasts a rich history spanning hundreds of years.
As part of this enduring tradition, villagers carry large sculptures of deities through the streets in joyful parades, offering prayers for good luck. The festive atmosphere is amplified by the lighting of firecrackers wherever the parade stops, symbolizing the warding off of negative energies and inviting prosperity.
In recent times, the Youshen Parade has seen a resurgence in popularity, bridging generations and bringing ancient customs into the digital age. Young Global Citizens are sharing vibrant images and stories online, helping to preserve and celebrate this cherished cultural heritage.
Reference(s):
The parade of deities: A beloved folk tradition of southeastern China
cgtn.com
