From ancient totems to the revered loong, or Chinese dragon, the journey of this auspicious symbol has been integral to Chinese culture for millennia. The loong has evolved into a spiritual emblem and a cultural icon, deeply embedded in the heart of the Chinese people. This rich legacy spans China's vast history of 5,000 years, reflecting the nation's enduring traditions and values.
In the Year of the Loong, the 2024 Spring Festival Gala of China Media Group (CMG) introduces 'Loong Chenchen' as its mascot. This unique character seamlessly integrates elements from China's 5,000-year history of national treasures into its design. Loong Chenchen not only embodies the timeless spirit of the loong but also celebrates the intricate artistry and cultural heritage that have shaped modern China. As the gala approaches, Loong Chenchen stands as a symbol of continuity and pride, connecting generations through the shared legacy of Chinese tradition and innovation.
Reference(s):
Unveiling the symbolism behind 'Loong Chenchen' in Chinese culture
cgtn.com