Meta on Wednesday announced a new video editing suite for Meta AI, empowering creators to transform short clips with AI-driven presets. This launch marks a leap from image generation to dynamic video tools, designed to help users craft engaging content across social platforms.
Drawing from its Movie Gen AI research, Meta rolled out 50 ready-made prompts that can be applied to 10-second videos. From cinematic filters to story-style edits, these presets let even first-time editors experiment without steep learning curves.
Meta tapped into feedback from digital creators around the globe to shape these presets. By integrating them directly into the Edits app, users can preview and apply effects in seconds—ideal for busy entrepreneurs, social influencers, or travelers hungry for quick, eye-catching content.
Why this matters: Video now drives over 80% of online engagement, especially among young global citizens who scroll feeds in search of fresh storytelling. With AI-assisted editing, Meta aims to keep creatives within its ecosystem rather than pushing them toward third-party platforms.
For business and tech enthusiasts, this move hints at a broader strategy: building an end-to-end content pipeline powered by AI. Imagine a startup founder easily generating a product teaser, editing it with a branded look, and distributing it—all within Meta’s suite.
Meta said more customization options are on the roadmap for later this year, promising deeper control over each clip’s style and mood. As AI tools evolve, this step could redefine how changemakers, digital nomads, and entertainment fans tell their next big story.
Ready to experiment? Download the latest Edits app update and dive into the world of AI video creation—no prior editing skills required.
Reference(s):
cgtn.com