AMD_Unveils_New_AI_Chips_to_Challenge_Nvidia_at_Computex_Taipei

AMD Unveils New AI Chips to Challenge Nvidia at Computex Taipei

Advanced Micro Devices (AMD) is stepping up its game in the artificial intelligence (AI) chip market by launching its latest AI processors on Monday. The announcement, made at the Computex technology trade show in Taipei, Taiwan, showcased AMD’s ambitious plan to develop AI chips over the next two years, targeting to compete directly with industry leader Nvidia.

AMD CEO Lisa Su introduced the MI325X accelerator, scheduled for release in the fourth quarter of 2024. This move comes as the demand for advanced chips continues to surge, driven by the push for generative AI programs and the need for powerful AI data centers capable of supporting complex applications.

While AMD’s shares saw a modest rise of 1.4 percent, Nvidia experienced an approximately 3 percent increase prior to the bell. The competitive landscape is fierce, with Nvidia currently holding about 80 percent of the AI semiconductor market share. To keep pace, AMD has adopted a more aggressive release cycle, mirroring Nvidia’s strategy to launch new products annually.

“AI is clearly our number one priority as a company, and we have really harnessed all of the development capability within the company to do that,” Su told reporters. “This annual cadence is something that is there because the market requires newer products and newer capabilities … Every year we have the next big thing such that we always have the most competitive portfolio.”

In addition to the MI325X, AMD introduced the upcoming MI350 series, expected in 2025, which will feature a new chip architecture. Compared to the current MI300 series, the MI350 is projected to perform 35 times better in inference—the process of computing generative AI responses. Furthermore, AMD unveiled the MI400 series, set to launch in 2026, based on an architecture dubbed \"Next.\"

This series of advancements underscores AMD’s commitment to solidifying its position in the AI semiconductor market and providing robust alternatives to Nvidia’s offerings.

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