NBA Finals Viewership Slump: Are Fans in the Chinese Mainland Tuning Out?
As the NBA Finals conclude, viewership in the Chinese mainland wanes amid social media shifts and Gen Z’s focus on highlight reels.
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2025 Spring Festival Gala Sets New Records with 16.8 Billion Global Views
The 2025 Spring Festival Gala hosted by CMG breaks records with 16.8 billion global views and introduces new accessibility features for viewers.