Embracing Heritage: ‘New Chinese Style’ Tourism on the Rise
The ‘New Chinese Style’ tourism trend is gaining momentum on the Chinese mainland, offering immersive cultural experiences through museums, ancient towns, and traditional craft markets.
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The ‘New Chinese Style’ tourism trend is gaining momentum on the Chinese mainland, offering immersive cultural experiences through museums, ancient towns, and traditional craft markets.
China’s Qingming Festival saw 119 million domestic trips, highlighting a strong demand for diverse travel experiences across the nation.
Harbin, China’s ‘ice city,’ attracts over 3 million tourists this winter, setting historic records and ranking fifth among top cities for the 2024 New Year holiday.
China’s National Day holiday sparked a record-breaking travel surge and highlighted shifting preferences towards outbound and higher-quality tourism experiences.