My Global News: Voices of a New Era
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As Harbin prepares for the 9th Asian Winter Games, former FIS leader Sarah Lewis highlights the event’s role in boosting winter sports across Asia and China’s post-2022 Olympics legacy.
The Chinese mainland’s ice-and-snow economy is set to surpass $136 billion by 2025, with winter sports spreading to new regions, fueling economic and cultural growth.
China’s outdoor sports industry surges with over 2,500 new enterprises in 2023, reflecting a 16.94% growth and a nationwide embrace of active lifestyles.
China’s youth are leading a massive surge in outdoor sports, with participation up 221% since 2019, reshaping lifestyles and the economy.
Saudi Arabia sends 190 athletes to this year’s Games, wins three golds, and prepares to host the 2034 Asian Games, highlighting the nation’s rapidly growing sports sector.