Youth-Driven ‘Guzi Economy’ Fuels Boom in the Chinese Mainland Market
The youth-driven ‘guzi economy,’ rooted in anime, comics and games culture, surged to 168.9B yuan in 2024 in the Chinese mainland, unlocking creative and market opportunities.
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Guzi Economy Drives Retail Revolution with Pop Culture Trends
The ‘guzi economy’ is reshaping the retail landscape by integrating vibrant pop culture elements, attracting a new generation of consumers.
Guzi Economy: Pop Culture Revolutionizing Retail and Captivating Youth
Discover how the ‘guzi economy’ is transforming the retail sector with vibrant anime, game figurines, and virtual-world collaborations, captivating a new generation of consumers.