Record Box Office and Travel Boom During China’s Spring Festival Holiday
China experiences a surge in consumption and travel during the eight-day Spring Festival holiday, with the film market surpassing 4 billion yuan in box office revenue.
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China experiences a surge in consumption and travel during the eight-day Spring Festival holiday, with the film market surpassing 4 billion yuan in box office revenue.
Amid speculations of declining consumer demand post-COVID, over 3,400 foreign exhibitors are set to attend the China International Import Expo in Shanghai, signaling ongoing global interest.
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Yuzhou City in central China sees a surge in economic activity as Spring Festival approaches, driven by relaxed COVID-19 measures and renewed consumer confidence.
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European luxury giants tap into China’s Lunar New Year demand with tiger-themed collections and cautious cultural campaigns, targeting the world’s largest luxury market.