China’s 2025 Spring Festival Sparks 501M Trips, 7% Spending Surge
China’s 2025 Spring Festival sees 501M domestic trips and $93B in spending, signaling robust economic and cultural momentum.
ConsumerTrends
Read More
China’s Home Appliance Sales Soar with 2024 Trade-In Scheme
China’s 2024 trade-in program boosts home appliance sales to over 1 trillion yuan, driven by consumer demand and energy-efficient products.
China’s Tech-Enhanced Experiences Transform Tourism and Retail
China is reshaping consumption with tech-driven experiences, from aerial tours of historic sites to immersive retail environments.
E-Commerce Explosion in the Chinese Mainland Drives 8.8% Retail Growth
Online retail sales in the Chinese mainland surged 8.8% to $1.71 trillion from January to October, driven by shopping festivals and trade-in policies.
China’s Trade-In Drive: Home Appliance Sales Surge to $4.78B with Green Tech Boom
China’s home appliance trade-in program has boosted sales to $4.78B, with over 5 million consumers benefiting. Green and smart devices lead the surge.
China’s Mid-Autumn Festival Highlights Economic Resilience
China’s Mid-Autumn Festival showcases economic resilience with a surge in travel and increased consumer confidence.
Mooncakes Evolve: Tradition Meets Modern Consumer Trends
Discover how mooncakes, a traditional Mid-Autumn Festival pastry, have transformed into a cultural symbol and consumer favorite, with sales reaching 22 billion yuan in China.
China’s Trade-In Policies Spark Surge in Green Consumption
China’s latest trade-in policies since March have fueled a surge in green consumption, boosting sales in new energy vehicles, home appliances, and sustainable products, expanding the consumer market by 1 trillion RMB.
The Chinese Mainland Shifts to Service and Experience Consumption, McKinsey Reports
McKinsey’s latest report reveals the Chinese mainland’s shift towards service and experience consumption, highlighting growth industries and strategic business adjustments.
Shifting Consumer Trends Unlock New Opportunities in the Chinese Mainland
The Chinese mainland’s improving economy and evolving consumer trends are creating new opportunities, says Joyce Zhu, president of Ingka Centres China.