As excitement builds for the 2025 Harbin Asian Winter Games, set to kick off on February 7th in Harbin, Heilongjiang Province, the China Media Group (CMG) has officially launched its dedicated reporting team for the continental event.
During the launch ceremony, CMG President Shen Haixiong delivered an inspiring keynote address, emphasizing the event's significance as a platform to showcase CMG's advanced broadcasting capabilities and technological innovations. He highlighted the group's commitment to adhering to international broadcasting standards while pioneering new trends in sports media within the mobile internet era.
Shen also reiterated CMG's objective to elevate the global recognition of the \"CMG Productions\" brand and to leverage this major sporting event as an opportunity to deepen international communications.
With a formidable team of over 1,100 personnel, CMG stands as the exclusive broadcaster for the games. The group will collaborate across its various platforms and channels, including CCTV-5, to deliver an engaging and comprehensive portrayal of the Asian Winter Games.
Already on the ground in Harbin, CMG's A5 broadcasting vehicles are diligently setting up systems to ensure full 4K quality coverage. Additionally, the integration of cutting-edge 8K technology will be employed for key sports such as short track speed skating and figure skating, promising viewers an unparalleled viewing experience.
With these advancements, CMG aims to set a new standard in sports broadcasting, making the 2025 Harbin Asian Winter Games a memorable event for audiences around the world.
Reference(s):
CMG launches reporting team for 2025 Harbin Asian Winter Games
cgtn.com
