In a move set to elevate the global football scene, China Media Group (CMG) and the Spanish LaLiga have signed a memorandum of cooperation. This partnership aims to foster professional exchanges, host international tournaments, and promote youth football programs across both regions.
During the signing ceremony, CMG President Shen Haixiong and LaLiga President Javier Tebas emphasized the importance of nurturing young talent and creating platforms for cultural exchange through sports. By combining CMG's extensive media reach with LaLiga's expertise in football, the collaboration is expected to provide new opportunities for young athletes and fans alike.
The initiative aligns with the growing interest in football among the youth and the desire to develop sustainable sports programs that bridge different cultures. Both organizations are committed to leveraging their strengths to make a meaningful impact on the global sports landscape.
Reference(s):
China Media Group signs memorandum of cooperation with Spanish LaLiga
cgtn.com
