Echoes of the Ocean, a dedicated marine conservation campaign, has made waves beyond the shores of China by reaching the bustling streets of New York City. Last Friday, the campaign's promotional video was prominently displayed on the Nasdaq big screen in Times Square, capturing the attention of countless pedestrians and raising awareness about the urgent need to protect our oceans.
The initiative is a collaborative effort between China Global Television Network (CGTN) and the action game Aether Gazer, blending media and interactive entertainment to engage a diverse, global audience. By showcasing the beauty and vulnerability of marine ecosystems, Echoes of the Ocean aims to inspire individuals worldwide to take meaningful actions towards ocean conservation.
In addition to its New York debut, the promo video has been featured on large screens at Shanghai's People's Square subway station and Chongqing's Guanyinqiao Central Business District (CBD). The impactful visuals have prompted onlookers to capture and share moments from the video, further amplifying the campaign's message through social media and beyond.
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Echoes of the Ocean marine conservation campaign reaches New York
cgtn.com
