Harbin’s icy streets are glowing brighter than ever this week as the Chinese Lantern Festival collides with preparations for the 9th Asian Winter Games. Our live episode of The Hype explores how this frosty fusion of tradition and sports is heating up Heilongjiang Province’s cultural scene—and its economy.
Cultural Sparks Fly
Viewers worldwide tuned in to solve intricate lantern riddles and watch demonstrations of tangyuan (sweet rice balls) making – a festival staple. Meanwhile, Winter Games reporter Salionova Alina Sergeevna shared behind-the-scenes insights: “The energy here mirrors Sochi 2014, but with dragon-shaped ice sculptures!”
Ice Economy Heats Up
Zhang Di, senior protocol manager for the Games, revealed that over 1 million tourists have already visited Harbin this season, with ice-related tourism revenue up 45% year-on-year. China-Arab TV’s Ayoub Bechrouri added: “This isn’t just about sports – it’s about global cultural bridges.”
Why It Matters
With 78% of Gen Z travelers prioritizing “experience-driven destinations,” Harbin’s blend of heritage and winter sports innovation positions it as Asia’s newest hotspot. As the Lantern Festival lights dim, the Games’ opening ceremony promises to keep the spotlight on China’s snowbelt region.
Reference(s):
cgtn.com
