The popular Chinese TV drama \"Blossoms Shanghai\" wrapped up its final episode on Tuesday after capturing the hearts of viewers nationwide. Set in the vibrant 1990s Shanghai, the series quickly went viral, igniting conversations across social media platforms.
One of the standout impacts of the show is the renewed interest in Huanghe Road, once a paradise for food lovers and the epicenter of Shanghai's culinary elite, boasting over 100 restaurants. In the mid-1990s, Huanghe Road began to lose its shine due to a series of changes that transformed the bustling street. However, the revival brought on by \"Blossoms Shanghai\" has seen crowds of enthusiasts armed with cameras flocking to the area, eager to relive the nostalgia and uncover historical gems.
This surge in tourism is significantly boosting the local travel economy, as both domestic and international tourists seek to experience the authentic charm of 1990s Shanghai portrayed in the series. Businesses in the area are thriving once again, thanks to the spotlight cast by the beloved TV drama.
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Live: TV series 'Blossoms Shanghai' boosts city's travel economy
cgtn.com