China Unveils Plans to Lead in Culture and Tourism

China's State Council Information Office (SCIO) held a press conference today to announce an ambitious new journey towards establishing the nation as a leading global cultural powerhouse. Focusing on accelerating the development of the cultural sector and promoting the high-quality growth of the tourism industry, SCIO aims to position China at the forefront of cultural innovation and sustainable tourism.

During the conference, Vice Ministers Lu Yingchuan and Du Jiang presented detailed strategies to enhance cultural initiatives and expand tourism experiences. They emphasized the integration of technology and sustainability in developing these industries, ensuring that growth is both inclusive and environmentally conscious. The ministers also addressed how these efforts would foster international collaboration and attract global audiences to China's rich cultural heritage.

Media representatives had the opportunity to engage with the Vice Ministers, seeking insights into the government's vision for a vibrant and dynamic cultural and tourism landscape. This initiative underscores China's commitment to leveraging its cultural assets and tourism appeal to drive economic growth and strengthen its position on the global stage.

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