The Ministry of Culture and Tourism of China is gearing up for the much-anticipated launch ceremony of the 2024 'Happy Chinese New Year' mascot. This event, a cornerstone of the annual program initiated in 2023, celebrates the rich traditions and vibrant culture associated with the Chinese New Year.
Scheduled for October 7 in Beijing, the ceremony will feature leaders from the Bureau of International Exchanges and Cooperation and the China International Culture Association. They will extend invitations to distinguished guests across various fields to join in unveiling the new mascot, which embodies the zodiac animal of the upcoming year.
The 'Happy Chinese New Year' program aims to foster cultural exchange and global engagement through a series of activities worldwide. The unveiling of the mascot is not just a symbolic gesture but a storytelling medium that narrates the cultural significance and the creative journey behind each year's representative figure.
As young global citizens and enthusiasts of cultural trends, this event offers a unique glimpse into how traditional celebrations are being reimagined for a modern, connected world. Stay tuned to myglobalnews.net for live updates and in-depth coverage of the event, capturing the essence of this joyous celebration.
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Live: Launch ceremony of the 2024 "Happy Chinese New Year" mascot
cgtn.com