Zongzi, a beloved traditional delicacy made of sticky rice, is gracing the tables of Chinese families this June as they celebrate the annual Dragon Boat Festival. However, this year, the story behind these delicious treats is one of resilience and adaptation.
In Hubei Province, located near the Yangtze River, farmers have started collecting leaves for Zongzi making since early April, a full month ahead of their usual schedule. This proactive step is a direct response to the significant losses they endured during the pandemic-induced lockdowns.
The epidemic severely impacted leaf-collecting businesses in the region, causing sales to plummet to just 60 percent of their typical levels. To navigate these challenging times, farmers are turning to online sales platforms, hoping to reach a broader market and make up for the shortfall.
Despite the hardships, there's a silver lining. Workers involved in the Zongzi production process have found solace in the presence of their families. One farmer shared, \"It's nice to have the kids around,\" highlighting the emotional support that has helped them stay motivated and connected during the trying times.
This early preparation and the shift to digital sales not only aim to restore the livelihoods of Hubei's farmers but also ensure that the cherished traditions of the Dragon Boat Festival continue to thrive, bringing joy and unity to communities across the nation and beyond.
Reference(s):
cgtn.com