Once cut off by rugged mountains and limited roads, Medog County in southwest China's Xizang Autonomous Region is now emerging as a must-visit destination. The opening of the Medog Highway earlier this year has transformed the travel landscape.
For locals like Kunsang Norbu, a young tour guide, the highway is more than asphalt—it's a bridge to opportunity and cross-cultural exchange. He now welcomes visitors from across the Chinese mainland, guiding them through misty valleys, verdant forests, and traditional villages.
Travel agents report a surge in bookings, with sustainable lodges and homestays popping up along the route. Young global citizens and digital nomads are drawn to Medog's untouched scenery and immersive cultural experiences.
As the county steps into the travel spotlight, entrepreneurs and innovators are exploring eco-friendly projects, from solar-powered guesthouses to local craft cooperatives. Thought leaders and activists highlight the need to balance tourism growth with environmental conservation.
For sports and entertainment fans, Medog offers unique events like grassroots mountain races and traditional music festivals, providing a fresh cultural stage away from urban crowds.
From hiking through forest-clad mountains to sharing tea with local families, Medog County invites the world to discover its hidden wonders. And for guides like Norbu, the journey is just beginning.
Reference(s):
cgtn.com
