In the picturesque region of Chuxiong, Yunnan, the intricate art of Yi embroidery has been a cherished tradition among local ethnic Yi girls for generations. This craft, recognized as an intangible cultural heritage of the nation, thrived quietly among the mountains of southwest China, remaining largely unknown to the outside world.
Zhang Qiongfen, a skilled embroiderer who honed her craft since childhood, found herself struggling to make ends meet, taking on odd jobs at construction sites. Her passion for embroidery, however, never waned.
Everything changed when Yi embroidery was showcased at Shanghai Fashion Week, catapulting this traditional art into the spotlight. The momentum continued as Zhang's work graced the runways of Milan Fashion Week, capturing the attention of the global fashion community.
Today, Zhang Qiongfen enjoys regular orders from international clients, exemplifying how the fusion of traditional craftsmanship and modern fashion can create sustainable opportunities for artisans. This journey not only preserves Yi embroidery but also celebrates the rich cultural heritage of Yunnan on the world stage.
Reference(s):
cgtn.com