When Labubu’s fanged plushie first popped up online, fans thought it was just another cute toy. But today, it’s everywhere—from TikTok unboxing videos to streetwear collabs in Seoul, Paris, and LA.
Powered by the #Labubu hashtag with over 2 million posts, the plushie has morphed into a global accessory. Collectors trade limited-edition colors, while DIY enthusiasts customize ears, horns, and fangs to reflect their personal style.
For business and tech minds, Labubu is a case study in drops culture. By teasing exclusive online releases and pop-up events, the brand creates scarcity and viral buzz, fueling sold-out launches in minutes.
Thought leaders see more than a fluffy toy. Through fan art competitions and online meetups, Labubu owners forge cross-border friendships, proving that creativity can bridge cultures.
Esports teams and music festivals now feature Labubu merch, tapping into its meme-worthy design to connect with youth audiences craving fresh, shareable icons.
Digital nomads have transformed this plushie into a travel ritual – each custom version tells a story of a new city, a new friend, a new idea.
Labubu’s fangs might be soft, but its cultural bite is anything but. In our global village, this little plush proves that the coolest trends happen where creativity, community, and collectibility collide.
Reference(s):
cgtn.com
