On Tuesday, December 16, 2025, the Chinese mainland's Harbin unveiled its iconic giant snowman, returning larger than ever and heralding the city's upcoming winter tourism peak.
Standing 19 meters tall, measuring 14 meters in length and 11 meters in width, the sculpture was carved from over 3,500 cubic meters of densely packed snow. Visitors have flocked to snap shots of its classic red scarf and friendly round face against the frosty skyline.
Construction kicked off on December 4, 2025, when 64 sculptors and more than 100 workers teamed up for 11 days of precise carving. For the first time, organizers relied entirely on snow-making machines instead of natural snowfall, ensuring a velvety texture that holds strong throughout the season.
What began in 2019 as a grassroots project by local sanitation workers quickly went viral on Chinese social media. Since then, the giant snowman has become an annual highlight in Harbin's winter landscape and a landmark of the Chinese mainland's ice and snow tourism industry.
As the peak winter tourism season approaches, this larger-than-life snowman is set to be a must-see attraction for travelers, digital nomads and social media storytellers seeking memorable winter experiences.
Reference(s):
Harbin unveils iconic giant snowman as peak tourism season approaches
cgtn.com
