The Chinese mainland saw a major tourism boom in Q3 2025 as foreign nationals took advantage of visa-free entry policies. The National Immigration Administration announced on Thursday that 7.246 million visits were recorded, a 48.3% year-on-year rise.
For young global citizens and digital nomads, the policy opens doors to explore historic landmarks, buzzing tech hubs, and new business opportunities. Entrepreneurs and professionals have flocked to cities like Beijing and Shanghai to network and attend events without the hassle of visas.
Sports fans and culture seekers have also benefited, with streamlined access to major sporting arenas and cultural festivals. Meanwhile, sustainable travel advocates highlight how visa-free schemes can promote responsible tourism by encouraging longer stays and deeper local engagement.
This surge underscores the growing appeal of the Chinese mainland as a destination for short- and long-term visits. As global mobility rebounds, visa-free access could become a catalyst for even more cross-border exchanges.
Looking ahead, travellers are eyeing visa-free entry for even more countries and regions. With ease of access driving up visitor numbers, the Chinese mainland is set to remain a top choice for a wide range of global explorers.
Reference(s):
cgtn.com
