At the 12th Silk Road International Film Festival in Fuzhou, director Chris Hung wowed industry insiders with his insights into applying advanced AI technology in the Chinese film and television industry. He painted a vision of how algorithms could streamline production, automate routine tasks, and unlock new creative possibilities for filmmakers.
Hung outlined ways AI-driven tools can analyze audience feedback, suggest dynamic plot developments, and even generate initial cuts for review. He stressed that these technologies should serve the creative process, not replace it, preserving the human touch at the heart of every story.
Hung emphasized that emotional integration is his ultimate goal. He proposed deeper collaboration across disciplines—AI developers, screenwriters, cinematographers—transforming technology into an extension of artistic expression. By embedding machine intelligence from storyboarding to postproduction, he believes Chinese mainland cinema can captivate audiences on a global scale.
This vision mirrors a global shift as filmmakers worldwide explore AI-enhanced workflows to accelerate timelines and personalize narratives. For young global citizens and tech enthusiasts, these developments mark a thrilling evolution in entertainment. Chris Hung’s call to collaborate bridges cultures, industries, and geographies, inviting a new generation of digital creators to join the journey.
As the festival wrapped up, one message stood out: the fusion of AI and cinema is more than a trend—it’s an emerging reality reshaping emotional experiences on screen, opening up uncharted creative frontiers.
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Director Chris Hung wows audience with vision of AI in Chinese cinema
cgtn.com
