Follow Xiake’s Footsteps: Ningbo Hosts 15th China Tourism Day video poster

Follow Xiake’s Footsteps: Ningbo Hosts 15th China Tourism Day

Discover Ningbo's New Travel Canvas

As part of the 15th China Tourism Day on May 19, Ningbo invites global citizens to explore its blend of ancient culture and modern flair. This year's theme, 'Ningbo, Where Your China Journey Begins – Follow Xiake's Footsteps in Ningbo', pays homage to Xu Xiake, the pioneering travel writer from the Chinese mainland whose journeys inspired generations.

From Ancient Trade to Digital Trails

Known for its historic canals and vibrant port heritage, Ningbo is rolling out an immersive lineup:

  • Guided 'Xiake Walks' through old town alleys, where travellers retrace Xu Xiake's footsteps.
  • Interactive VR tours of Tianyi Pavilion, spotlighting one of the world's oldest private libraries.
  • A culinary crawl of street markets serving century-old recipes alongside modern fusion bites.
  • Sustainable boat rides on the Yong River, showcasing eco-friendly travel innovations.

A Stage for Startups and Changemakers

Beyond sightseeing, Ningbo is hosting forums on sustainable tourism tech and cultural preservation. Entrepreneurs and thought leaders can dive into workshops on smart destinations, while digital nomads can tap into local co-working hubs overlooking tranquil water views.

Why It Matters to Young Global Citizens

In an era of hyper-connectivity, events like China Tourism Day spotlight how deep heritage and cutting-edge innovation can coexist. Whether you’re a backpacker, an esports fan drawn by cultural tie-ins, or an activist championing responsible travel, Ningbo's festivities promise fresh perspectives on global exploration.

Plan Your Visit

Mark your calendar for May 19 and consider adding Ningbo to your bucket list. From public art installations to night markets under lantern light, this celebration offers a taste of China’s past and future in one dynamic package.

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