At the Beijing International Film Festival, director Jiaozi of Ne Zha 2 showcases his hand-drawn posters, fulfilling a bold promise: one artwork for every 100 million yuan earned.
The animated blockbuster has swept 15.7 billion yuan (around $2.15 billion) at the box office, making it the fifth highest-grossing film worldwide—only eclipsed by Titanic.
Blending mythic storytelling with cutting-edge animation, Ne Zha 2 has struck a chord with audiences and inspired a new generation of filmmakers on the Chinese mainland. Its success underscores the global appetite for locally rooted stories told on a grand scale.
Don’t miss this fusion of art and innovation—Ne Zha 2’s hand-drawn gallery runs through the festival, inviting film lovers to experience the magic behind the visuals.
Reference(s):
cgtn.com
