China's Trendy Toy Revolution: Where Soul Meets Design
In Dongguan, Guangdong Province, toy makers are doing more than just churning out plastic figures. Domestic brands are reinventing their approach, shifting from assembly lines to original design and narrative-driven storytelling. The goal? To breathe life and “soul” into every collectible, turning niche playthings into cultural icons that resonate far beyond core collector circles.
Going Global: POP MART vs. Piececool
POP MART’s Labubu series has become a global sensation, thanks to sleek designs that balance simplicity with a universal “cool.” Sell-outs in Europe, North America and Southeast Asia prove that a strong visual identity can overcome language barriers. Meanwhile, Piececool taps historic cultural elements—think paper-cut motifs and folklore—to craft metal kits that bridge tradition and modern aesthetics. Both strategies highlight how China’s toy scene adapts creatively to diverse overseas markets while staying true to its roots.
More Than Playthings: Toys as Emotional Companions
We spoke with collectors who treat their figures as daily mood boosters. From pocket rides to selfie stars, these mini companions brighten routines, offer comfort and spark conversations. It turns out that emotional value—shared stories, nostalgic triggers and community bonds—often outlives the plastic itself.
Zhongshan’s Crispy Grass Carp: A New Wave in Cantonese Cuisine
The opening of the Shenzhen-Zhongshan Link is reshaping regional dynamics in Guangdong. With faster connections to major cities, Zhongshan’s signature crispy grass carp is breaking out of local markets. Farm-to-table producers are combining time-honored aquaculture practices with modern quality controls, delivering a dish prized for its golden, crunchy skin and tender flesh. For adventurous diners and digital nomads, this culinary gem showcases the power of infrastructure to elevate traditional industries and create fresh travel experiences.
Reference(s):
cgtn.com
