Bentley Motors chairman and CEO Frank-Steffen Walliser told CGTN high US tariffs are squeezing global manufacturers. He adds market unpredictability makes things even tougher.
'Our customers are simply holding back on their decisions,' Walliser said, pointing to a wave of hesitant buyers across luxury segments. When tariffs rise, the cost of importing high-end vehicles climbs, and buyers often choose to wait.
For a brand prized for bespoke craftsmanship and long wait times, paused decisions can ripple through production schedules and supply chains. When clients delay orders, factories face idle capacity, and suppliers struggle with forecasting.
Industry observers note this trend isn't limited to Bentley. Across the auto world, rising trade barriers prompt consumers and businesses to rethink big-ticket investments. From sourcing parts to delivering cars, every stage feels the pinch of shifting fees and rules.
Looking ahead, manufacturers and buyers alike will watch tariff talks closely. Clarity on policy could be the green light that finally pushes customers from the showroom sidelines back into the driver's seat.
Reference(s):
cgtn.com
