Broadridge Eyes Asia-Pacific Expansion with AI-Driven Fintech Strategy

Fintech giant Broadridge is setting its sights on the Asia-Pacific (APAC) region, aiming for significant growth in one of the world's most dynamic markets. At Sibos 2024, Michael Wang had an exclusive conversation with David Runacres, President of Broadridge APAC, to delve into the company's ambitious expansion plans.

Runacres highlighted that Hong Kong will play a pivotal role in Broadridge’s APAC strategy, serving as a strategic hub for operations and innovation. \"Hong Kong's robust financial ecosystem and strategic location make it an ideal base for our expansion efforts,\" he explained.

In addition to geographical expansion, Broadridge is leveraging artificial intelligence (AI) to stay ahead in the competitive fintech landscape. The company is investing in AI-driven solutions to enhance its service offerings, streamline operations, and deliver more personalized experiences to clients.

Broadridge’s focus on AI not only positions them at the forefront of fintech innovation but also aligns with the growing demand for advanced technological solutions in the financial sector across APAC. As the region continues to embrace digital transformation, Broadridge is well-positioned to capitalize on emerging opportunities and drive sustainable growth.

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