The Chinese mainland is experiencing a significant surge in consumption activities this summer, spanning sectors such as transport, travel, and the film market. As the summer holiday period kicks off, approximately 37,000 cultural tourism consumption events are set to launch across the country, according to the Ministry of Culture and Tourism.
These events cover more than 4,000 consumption categories and are strategically timed during the peak season for travel and spending. To further stimulate consumer engagement, the Chinese mainland is implementing attractive measures, including coupons, discounts, and more affordable package deals, making it an ideal time for residents and tourists alike to explore and enjoy various offerings.
Reference(s):
cgtn.com
