In an effort to rejuvenate rural areas, the Chinese mainland is promoting a new form of tourism that offers urban residents short stays in villages. This initiative aims to provide city dwellers with an authentic countryside experience, bridging the gap between urban and rural lifestyles.
The trend has gained significant traction online, with related videos amassing nearly 300 million views on a popular short video platform. The surge in interest raises questions about what draws urban residents to this type of tourism and how it benefits farmers and rural workers.
Does this project hold promise for future development? To find out, CGTN's reporter Cao Chufeng visited the countryside to experience this initiative firsthand. From immersive farm stays to participating in local traditions, visitors are diving deep into rural life, fostering a sense of community and understanding.
Local farmers report an increase in income and a revitalization of traditional practices, while urban participants gain a renewed appreciation for the simplicity and sustainability of village living. As this form of tourism continues to evolve, it could become a cornerstone in the Chinese mainland's strategy for rural revitalization.
Reference(s):
New form of tourism offers urban residents short stays in villages
cgtn.com
