China's love affair with coffee is brewing stronger than ever, boasting an impressive annual growth rate of over 10 percent. This surge in consumption isn't just limited to sipping habits; China is swiftly emerging as a significant player in the global coffee production scene. For decades, the nation has been nurturing coffee farms, particularly in the southwestern province of Yunnan, to meet both domestic demand and international markets.
In the latest episode of BizFocus, CGTN's Zheng Junfeng takes us deep into Yunnan's vibrant coffee farming industry. Here, rich soil and favorable climates create the perfect conditions for cultivating high-quality coffee beans. Farmers in Yunnan are not only increasing their production capacity but also innovating farming techniques to boost yield and sustainability.
This growth in China's coffee sector is reshaping the global coffee landscape, positioning Yunnan as a key contributor to the industry's future. As China's appetite for coffee continues to grow, so does its role as a producer, making Yunnan a hotspot for coffee enthusiasts and business investors alike.
Reference(s):
BizFocus Ep. 87: The heart of China's coffee farming in Yunnan
cgtn.com
