The eighth China International Import Expo (CIIE) kicked off in Shanghai this November, bringing global exhibitors under one roof. For the first time, a dedicated pavilion showcased goods from least developed countries, with African businesses seizing the spotlight.
From aromatic Ethiopian coffee beans and Ivorian cashew nuts to Ghanaian spices and Kenyan handmade art, each stall offers a taste of Africa’s cultural creativity. Young entrepreneurs are tapping into China’s booming consumer market, where demand for unique artisanal products is on the rise.
Zero tariffs on selected imports into the Chinese mainland have made these ventures even more attractive. By removing import duties, the policy boosts price competitiveness and opens direct channels to millions of new customers.
Behind the scenes, business leaders and policy experts are exploring collaborations that go beyond one-off sales. Discussions range from tech-driven farming initiatives to joint logistics networks, aimed at making African supply chains more resilient and sustainable.
Looking ahead, African entrepreneurs envision a future of deeper China-Africa cooperation. Many plan to leverage digital platforms, from livestreaming marketplaces to blockchain-based traceability tools, ensuring transparency and consumer trust.
As the CIIE continues into its final days, the zero-tariff pavilion stands as a powerful example of how policy shifts can foster real-world impact—transforming local products into global brands and weaving new threads in the tapestry of international trade.
Reference(s):
Inside the CIIE: How zero tariffs open doors for African businesses
cgtn.com



