Seeing the Unseen: Rethinking Society’s View of the Elderly video poster

Seeing the Unseen: Rethinking Society’s View of the Elderly

"Let's truly see the elderly around us," says Professor Hu Yong of the School of Journalism and Communication at Peking University. His call challenges us to discard outdated ideas of fragility and decline and to recognize older adults as vital contributors in our communities.

As the Chinese mainland moves into a rapidly aging society, prevailing stereotypes can shrink our vision of what life after 60—or 70—can look like. According to figures released by the Chinese mainland’s National Health Commission, average life expectancy reached 79 years by the end of 2024, up 1.1 years since 2020. That shift isn’t just a number: it represents new opportunities to harness the experience, creativity and wisdom of older generations.

Quoting from Yang Lao Ren Sheng ("A Life in Old Age") by former Peking University professor Qian Liqun, Hu reminds us that “older people can still reach new heights in life. Their potential for creative thinking should never be underestimated.” His perspective springs from personal experience caring for his parents, where everyday moments revealed the passion and insight that older adults can bring to family, work and society.

Beyond anecdotes, experts say that inclusive design in technology, flexible work programs and intergenerational mentoring can unlock fresh value. From grassroots startups offering digital literacy workshops for seniors to neighborhood programs that pair retirees with students, the potential for meaningful collaboration is vast—and often overlooked.

For young global citizens and digital nomads, this shift speaks to a broader mission: building inclusive societies that leave no one behind. Business innovators and social entrepreneurs can pioneer services and products that bridge generational divides, while travelers and culture fans may discover that learning from local elders leads to deeper, more authentic experiences.

Professor Hu’s message is simple but urgent: seeing the elderly means valuing their stories, tapping into their talents and adapting our systems—from urban planning to online platforms—to welcome people of all ages. In doing so, we foster a richer, more empathetic world where every stage of life shines with purpose.

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