On the winding canals of Zhejiang’s Majiu—a Jiangnan ancient town in the Chinese mainland—the rhythmic splash of oars is more than just sport; it’s a catalyst for revival. Once a quiet stop along the old Jiangnan trade routes, this riverside community is now drawing visitors from across the Chinese mainland and beyond, thanks to an unexpected twist: rowing in Hanfu.
Recently, CGTN reporter He Jingyi joined a group of international reporters on the China Up Close journey. Dressed in flowing Hanfu, they competed in an exhilarating rowing event, blending sport with centuries-old cultural attire.
Highlights from the event include:
- A surge of visitors eager to experience authentic Jiangnan waterways.
- Local guesthouses, teahouses and artisans welcoming a new wave of bookings.
- The launch of youth rowing clinics and Hanfu showcases to keep the momentum alive.
For young global citizens and digital nomads craving immersive travel, Majiu’s canals offer more than a scenic paddle—they’re a living story of how heritage and innovation can reshape a community. Sports fans and culture buffs alike are discovering that a Hanfu-clad rowing session can become a gateway to sustainable tourism and local-led revival.
Whether you’re scouting fresh travel ideas, exploring creative economic models, or simply seeking your next cultural adventure, consider adding Majiu to your list. Here, each stroke in the water becomes part of a broader narrative: paddling to prosperity, one Hanfu-clad oar at a time.
Reference(s):
Paddling to prosperity: Rowing in Hanfu through ancient Chinese town
cgtn.com
