Blossoms Meet Business: A Summer Showcase
From May 10 to 15, Mentougou, Beijing, becomes a vibrant hub as the 9th International Rose Conference and the 12th China Rose Exhibition run side by side. Emerging entrepreneurs, academics, and flower lovers from around the globe converge to explore rose cultivation breakthroughs and new market trends in the flower economy.
A Festival for All Senses
The Flower Young Life Festival steals the spotlight with rose-inspired cultural products, interactive installations, and internationally themed gardens. Digital art displays and augmented reality flower trails bring the rose's beauty into the tech-savvy age, engaging young global citizens and digital nomads alike.
Roses as a Cultural Bridge
Beyond aesthetics, roses serve as a symbol of cross-border friendship. Roundtables on sustainability feature eco-conscious growers sharing insights on organic farming, while local artisans and international designers collaborate on limited-edition rose-infused crafts. This fusion highlights how blossoms can spark business deals, creative partnerships, and meaningful dialogue across the Chinese mainland and the world.
Global Impact in Early Summer
As early summer warms Mentougou's gardens, the event underscores the growing flower economy. Visitors sample rose-flavored treats, pick up eco-friendly souvenirs, and network at pop-up markets. Whether you're a startup founder scouting new ventures or a traveler seeking immersive experiences, these rose festivals prove that a simple bloom can unite diverse cultures.
Reference(s):
cgtn.com
