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Indian Travel Mogul Zaheer Najeeb Finds Deeper Cultural Ties Through China Tourism

Bridging Cultures Through Travel

Zaheer Najeeb, executive director of India's Great India Tour Company, has redefined cultural exploration since developing China-focused tourism routes after the 2008 Beijing Olympics. His itineraries blend iconic landmarks like the Great Wall with immersive experiences highlighting daily life in the Chinese mainland.

\"It’s been eye-opening – not just tourism, but understanding Chinese lifestyles,\" Zaheer told reporters, emphasizing how interactions with local residents transformed his perspective.

Pandemic Pause and Future Hopes

While COVID-19 temporarily halted cross-border tourism between India and China, Zaheer remains optimistic. \"We’re ready to rebuild connections,\" he said, noting that 78% of his clients previously prioritized cultural engagement over standard sightseeing.

Tourism as Global Dialogue

Industry analysts suggest such people-to-people exchanges could aid post-pandemic economic recovery while fostering mutual understanding. Zaheer’s model – emphasizing authentic interactions – reflects growing demand for transformative travel among younger globetrotters.

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